Our Prevention Mission

Project Semicolon

True prevention means addressing the root causes of today’s mental health challenges, not just treating the symptoms.

About Us

Project Semicolon is a compassionate online community that centers around mental health awareness and suicide prevention. Our platform serves as a safe haven for individuals to share their stories, find support, and contribute to breaking the stigma surrounding mental health challenges.

Mission Statement

Our mission is to empower individuals with mental health experiences to embrace their journey and recognize that their story is far from over. We strive to inspire hope, provide resources, and foster connections that promote healing and resilience.

At Project Semicolon, we believe prevention is more than just crisis response—it’s about tackling the root causes of today’s mental health challenges before they escalate. True change begins when we shift from managing symptoms to addressing the deeper issues driving the crisis.

Through research and lived experiences, we’ve identified key factors that contribute to mental health struggles. While personal resilience is important, no one should have to face this journey alone. Sustainable change happens when communities, policymakers, and leaders work together. That’s why our approach blends advocacy and action, developing programs and policies that create meaningful, lasting impact—from the ground up and the top down.

When we prioritize mental health prevention, the ripple effects transform lives. We see better physical health, fewer substance abuse struggles, reduced suicide rates, and a stronger sense of purpose across society. This isn’t just about avoiding crises—it’s about creating a world where everyone has the opportunity to thrive. By addressing challenges before they become overwhelming, we take a critical step toward a healthier, more compassionate, and more resilient future.

PROJECT SEMICOLON

Providing Trusted Information

Empowering people with the knowledge to protect and promote their mental health is central to our mission. Each year, millions turn to our online resources for guidance, knowing that all of our information is backed by rigorous, evidence-based research. Our in-house research team ensures that every resource we provide is accurate, reliable, and actionable. At Project Semicolon, we’re committed to equipping individuals with trustworthy tools to take charge of their mental well-being.

We break down stigma by offering reliable, accessible mental health resources—so every person feels seen, supported, and empowered to seek help.

From support networks to awareness campaigns, our programs are built to meet people where they are—with compassion, innovation, and real-world impact.

PROJECT SEMICOLON

Creating Positive Impact Programs

Inequalities and disadvantages beyond an individual’s control often place certain groups at greater risk of developing mental health challenges. At Project Semicolon, we work closely with at-risk youth, vulnerable parents, refugees and asylum seekers, and individuals with long-term health conditions. Through our targeted programs, we provide these priority groups with the tools, connections, and resources they need to manage and nurture their mental well-being. By empowering individuals within these communities, we aim to break cycles of inequality and foster resilience.

PROJECT SEMICOLON

Influencing Policy

At Project Semicolon, we advocate for meaningful action from policymakers to address the social inequalities and risk factors that contribute to mental health challenges. Without government intervention—such as increased investment in integrated care systems or enhanced safeguarding in schools—our prevention efforts cannot reach their full potential. Change at the top level is essential to create a foundation for lasting, impactful solutions.

We advocate for mental health policies that save lives and promote equity. By working with lawmakers and communities, we’re making mental health a priority at every level.

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World Semicolon Day Outreach Team

This is one of the most important additions to our World Semicolon planning, and we thank you for considering giving some of your time to help make WSD a big success.

Join the World Semicolon Day Outreach Team

Be a voice for hope in your community.

Each year on April 16, thousands come together around the world to honor the lives we’ve lost, celebrate the strength of those still fighting, and raise awareness for mental health through World Semicolon Day.

We’re building a dedicated team of outreach volunteers to help us expand the impact of this powerful movement — and we need your voice.

What You’ll Do:

As a World Semicolon Day Outreach Team Member, you’ll play a vital role in helping us reach communities across the globe. Your responsibilities will include:

Media Outreach
Use our pre-written outreach templates to contact local media (newspapers, radio stations, blogs, TV) and encourage them to feature World Semicolon Day in their coverage.
Tattoo Shop Outreach
Reach out to local tattoo shops and invite them to join the Project Semicolon Tattoo Shop Network, offering free or discounted semicolon tattoos on April 16. These shops will be featured in our searchable directory to help people find participating artists near them.

We’ll provide you with everything you need: templates, talking points, outreach tips, and support along the way. No experience necessary — just a passion for mental health awareness and a willingness to connect with others.

Why It Matters

Every email you send, every shop you contact, helps more people hear the message that their story isn’t over. Together, we’ll make World Semicolon Day more visible, more accessible, and more powerful than ever before.

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A Global Day of Hope, Healing, and Togetherness

World Semicolon Day is a powerful day of reflection, connection, and hope for our global community. Held on the anniversary of Project Semicolon officially becoming a nonprofit organization, it is a day to celebrate resilience, share stories, and honor the lives lost to suicide. Through tattoos, stories, and remembrance, we unite to show that no one walks this journey alone.

Every year, on the anniversary of Project Semicolon officially becoming a nonprofit organization, the world comes together to observe World Semicolon Day. This day is more than just a date on the calendar—it’s a heartfelt reminder that we are never alone in our struggles. It’s a celebration of resilience, a day of remembrance, and an opportunity to unite as a community to advocate for mental health awareness and suicide prevention.

The semicolon, a simple punctuation mark, represents something profound: the choice to continue your story when it could have ended. For millions of people, this symbol has become a beacon of hope, a personal declaration of strength, and a reminder that our journeys are worth continuing. World Semicolon Day is a chance to amplify this message, spreading hope to those who need it most.

The day is marked by storytelling, sharing semicolon tattoos, honoring the memories of those we’ve lost, and creating spaces for healing and connection. Tattoo shops around the globe partner with us to offer free or discounted semicolon tattoos, giving people a tangible way to show their solidarity with this movement.

Whether through in-person gatherings, virtual events, or social media, World Semicolon Day brings our community together in powerful ways. It’s a day to celebrate how far we’ve come, support one another through life’s challenges, and commit to creating a future where mental health conversations are embraced and no one feels alone.

Join us on World Semicolon Day as we write a chapter of hope, healing, and togetherness in the global story of mental health advocacy. Together, we can make a difference—one story, one tattoo, one conversation at a time.

At Project Semicolon, every story matters. Every life matters. Yet, like any family bound by purpose, we are not immune to loss, pain, or the need to pause and heal. In April 2017, we faced unimaginable heartbreak with the passing of our founder, Amy Bleuel, whose vision sparked a global movement of hope and resilience. Amy was more than our leader; she was our inspiration—a beacon for those struggling in silence.

Tragically, just weeks after losing Amy, our team suffered another devastating loss: one of our own to suicide. Two profound losses in such a short span left us reeling. As we rallied around each other in shared grief, we came to a difficult but necessary decision: to take a break. It was a decision not made lightly but with the understanding that our ability to serve the community depends on our own ability to be present, whole, and focused.

The break allowed us to do something crucial—pause, reflect, and heal. It gave us space to honor Amy’s legacy and assess how we could carry her mission forward in a way that was authentic, sustainable, and impactful. It also reaffirmed the importance of practicing what we advocate: prioritizing mental health and addressing the needs of our team with compassion.

Today, as we look forward, we are filled with renewed energy and purpose. The break has strengthened our resolve to be the lifeline for those who feel isolated, hopeless, or forgotten. It has also solidified our belief in the power of our community. You, our supporters, have stood by us, and we are more determined than ever to honor your trust by continuing our mission to save lives.

We want to thank you for your patience and unwavering support during our hiatus. We know that every day matters in the fight against suicide, and our commitment to creating a world where no one feels alone remains steadfast. Together, we can inspire, educate, and empower others, turning pain into purpose and hope into action.

As we step into this next chapter, we invite you to join us in rebuilding, reinvesting, and reigniting the spirit of Project Semicolon. Amy’s vision lives on through each of us. And now, with hearts mended and a renewed focus, we’re ready to carry the torch and continue writing stories of hope—one semicolon at a time.

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